AUSTRALIAN TV and film groups have been given a new platform for accessing international markets.
Screen Producers Australia (SPA) and 14 other TV and film trade associations from around the world have formed the Global Creative Alliance (GCA) at MIPCOM in Cannes, France.
The partnership will encourage more effective international collaboration between producers and increase opportunities for co-productions.
Trade bodies from Australia, Belgium, Brazil, Canada, Croatia, France, Germany, India, Italy, New Zealand, Portugal, Singapore, South Korea, the USA and the UK signed a Memorandum of Understanding (MOU) at a reception in Cannes.
A number of Australian industry special guests were at the signing, including Screen Australia’s Graeme Mason, Harry Avramedis and Shana Levine; Jonathan M Shiff Productions’ Julia Adams; and producers Leanne Tonkes, Lois Randall, and Dena Curtis.
As part of the MOU, all parties commit to using best efforts to share information such as market intelligence and reports that will benefit each other.
They also endeavour to arrange delegations to visit each other to share best practices and enable producers to foster new creative relationships.
Each party will also act as an administrator for the Production Platform, an online networking tool launched by Pact in 2017, which is available to TV companies worldwide. It allows registered users to pitch ideas to each other for international collaboration and communicate via the tool to develop those ideas.
Screen Producers Australia, CEO, Matthew Deaner said: “The Screen Production in Australia report highlighted that Australian content is exported to over 200 international markets, with export revenue from Australian independent production businesses totalling $163 million in 2017.
“The launch of the GCA will not only assist in getting more Australian co-productions off the ground, but will also provide Australian producers with intel in how to break into new international markets and continue to Make It Australian.”
Meanwhile, local TV comedy drama Mustangs FC has been nominated for an International Emmy Kids Award.
The show produced by Matchbox Pictures for the ABC is one of four finalists in the Kids: Series section.
Set in suburban Australia, the show is about Mustangs FC, an all-girls soccer team.
A second series in production.
The show explores the relationship between team members and the struggle to be taken seriously as an all-girls team.
The nominees for the Kids Awards, presented by the International Academy of Television Arts & Sciences, were announced today at the Mipcom entertainment market in Cannes, France.
Nominations span 13 countries: Argentina, Australia, Brazil, Canada, China, Germany, Japan, Mexico, the Netherlands, Norway, Singapore, Sweden and the UK. There are 28 nominees in seven categories.
The winners will receive their awards at MipTV in Cannes on April 9, next year.